What should you charge extra for in your cake business? Oh wow! What shouldn’t you charge extra for in your cake business?! Haha – I joke… I joke… kind of. And how do you justify these extra charges? Simple really. You know why. I know why. A reasonable customer...
The phrase ‘We are our own worst critics’ gets repeated daily, maybe even hourly between people in the cake industry. There are some cakes that we are absolutely beaming over. The biggest smile that you couldn’t wipe off with a slap from a dead fish. Then there are...
There are so many (big and small) benefits of networking and working with other cake decorators (competition) and yet so many don’t. Here are steps and tips on how to network with your competitors and how it benefits YOU and your business. Networking, in general, can...
What social media platform are you on (for your cake business)? I have been thinking and talking (a lot) about social media and especially Facebook and whether it is worth time to be on there. I asked the questions in our Facebook group – What social media platform...
Buttercream and heat is never an easy task to overcome. Especially if you live somewhere that reaches temperatures over 90 degrees Fahrenheit, and even worse if the humidity is 80-90%. UGH! (to say the least) So when it comes to baking and decorating in the heat,...
